Human Design Studios

The Challenge

The store already ran on a mature WooCommerce setup with an established theme, and the campaign needed a page that looked nothing like it while still selling from the same live catalogue. On top of that, entry was tied to purchase across two channels, online and in store, with no codes for the customer to remember, so the page had to carry a mechanic that the existing order flow did not natively support. The risk was building something visually separate that quietly fell out of sync on pricing, stock, or entry counts.

The Solution

The page was built as a scoped template with its own styling, so the campaign look stays on this URL without leaking into product pages. The grid pulls live WooCommerce data instead of hardcoded cards, keeping prices and stock accurate while card behaviour branches by product type. Online orders feed the entry list automatically at checkout, with in store purchases merged in before the draw.

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